


East DFW Wix Specialist · Family-Owned · Faith-Based
East DFW Web Design
and Local SEO Built for
Home Service Trades
We build fast, lead-getting websites and run the local SEO behind them for plumbing, electrical, and HVAC owners across East DFW and all of Texas. You get a site that ranks, turns visitors into calls, and stays yours. No contracts, no rented platform.
Plumbing
HVAC
Electrical
Home
Services
325+
Completed Projects
Caddo Mills Chamber of Commerce ◼ Royse City Chamber of Commerce ◼ Lonestar Dads - Dallas Chapter ◼ Caddo Mills ISD Event Sponsor ◼ CYMSA Supporter ◼ 10% Veteran and First ◼ Responder Discount ◼ Wix Icon Partner CertifiedBased ◼



If Your Phone is Not Ringing, Your Website is the Problem
You did not get into the trades to fight with a website. But here you are, stuck with a site a buddy built years ago that is not bringing in the work it should.
Meanwhile a big out-of-state agency keeps cold-calling you, quoting thousands a month, locking you in for a year or two, then over-complicating everything with acronyms while the reporting you can actually use never shows up.
The Real Problem

75%
of searchers never scroll
past page one
87%
of consumers use Google to find local businesses
76%
of "near me" searchers visit within 24 hours
32%
of local pack signal comes from your GBP
Any of this sound familiar?

You Google your own service in your town and see your competitors, not you

Your map pack spot sits below shops two towns over

People land on your site, look around, and leave without calling

Someone asks AI who to hire and your name is not in the answer

You are paying for marketing but cannot tell which dollar made the phone ring

Framework
Our Search-to-Service System
We find the money before we spend yours. We map the real buyer demand in your market first - the exact searches, cities, and service terms people use when they are ready to call. Then we build three connected layers around it.
01

Get Found Online
Rank Where It Matters
Your website and GBP rank when customers search for your service in your city. Schema markup, keyword strategy, and technical SEO lay the foundation.
Keyword strategy
Schema markup
GBP optimization
Technical SEO
Miss one layer and you lose the call to a competitor who has all three covered.
Ready to see how all three layers apply to your market?
These three layers capture the demand that already exists in your market. When you are ready to create demand too, Meta Ads runs alongside the system, reaching homeowners who are planning replacements, seasonal tune-ups, and remodel work while they are still deciding, not just when they search.
02

Get Cited by AI
Show Up in AI Answers
ChatGPT, Gemini, and Google AI pull answers from authoritative sources. We position your business where those systems trust, so when someone asks AI who the best plumber is - you are the answer.
AEO content
AI Overview tracking
GEO placements
LLMS.txt
Market Intelligence First
Before anything is built or spent, we identify where the real demand is - the keywords your customers type, the gaps your competitors leave open, and the local search signals that can move the needle in your specific market.
Keyword Mapping
Competitor Gaps
Local Demand signals
03

Convert to Calls
Traffic That Actually Calls
Traffic without calls is vanity. Every page is built with click-to-call above the fold, trust signals that close, and a form that takes under 60 seconds. Great UX is also great SEO.
Click-to-call design
CRO above fold
Trust signals
Fast Wix builds


What We Do
Everything You Need to Get Found and Get Booked
We do four things, and we do them for trades. Each one stands on its own, and they work even better together.

Local SEO
We get your site ranking in your service area so the right local customers find you first. Part of our Search-to-Service System.
From $1,499/mo
Month-to-month. No lock-in.
Google Local Services Ads, call tracking, press release distribution, hourly consulting

Who We Serve
Built for Plumbing, Electrical, HVAC, and Home Services
These are our home base. We know your busy seasons, your service areas, and the searches your customers actually type - because we run marketing for a working trades company every day.
Primary

Highest Opportunity

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No Vanity, No Games
Straight Talk on Results
We will never promise you a number-one ranking. No honest marketer can, and Google says so plainly: no one can guarantee rankings. Anyone who guarantees a specific ranking is either guessing or not being straight with you.
Here is what we do promise: real work, honest reporting, and no long-term contracts. You see what we are doing and why. You own your site and your domain. And if it ever stops being worth it, you can walk away with 30 days notice and take your site with you.
What We Do Promise

Real work and a clear plan you can actually see.

Honest monthly reporting tied to calls and booked jobs.

No long-term lock-in. You own your site and domain.

Straight answers, even when the honest one is not the one that sells.
A Local Partner
Out-Local the Big Agencies, Out-Work the Local Generalists
The national agencies that cold-call you do not know your town, lock you into long contracts, and build your site on their own platform so you can never take it with you. The local web shops down the road do not understand how trades get found online. We sit in the middle on purpose - and we explain all of it in plain English, the way you would explain a slab leak to a homeowner.

Where We Work
Built in East DFW, Working With Trades Everywhere
We are based in Caddo Mills, in East DFW, and we know this region cold, from Greenville and Rockwall to Terrell, Forney, and Royse City. That local-search skill is exactly what we apply for trade businesses anywhere. Local SEO works the same whether you serve a Texas suburb or a metro three states over, and we run it for trades across Texas and the country.
The difference you will feel is the team. You are working with real people in the U.S. who pick up the phone, not an offshore call center or a white-label reseller passing your account down a chain.
Family-owned, faith-guided, and proud to be part of East DFW.


East DFW Home Base
We know this region cold and rank trade businesses right across it.

All of Texas
The same local-search playbook, run statewide for trade shops.

Trades Nationwide
Local SEO travels. We run it for trades anywhere in the U.S.

A Real U.S. Team You Reach Directly
No offshore call center. No reseller passing your account down a chain.
Your Reach With Us
Community

Caddo Mills Chamber

Caddo Mills ISD Sponsor

Royse City Chamber

Lonestar Dads - Dallas Chapter

CYMSA Supporter

10% Off
Veterans, Active Duty & First Responders

5% Off
Caddo Mills Chamber Members

5% Off
Lonestar Dads - Dallas Chapter

Our websites start at $4,999 as a one-time build. Framework is $4,999, Cornerstone is $8,999, and custom multi-location builds start at $11,999. SEO starts at $1,499 a month. Hosting runs about $17 a month paid to Wix directly, and your first year of domain registration is on us. See full pricing.
No. We do not do 12-month contracts. Every monthly service is month-to-month and cancels with 30 days written notice. We keep your business by earning it, not by trapping you like the big agencies do.
Yes. You own your Wix account, your domain, and your content. There is no proprietary CMS and no platform lock-in, so you can leave anytime and take your site with you. That is the opposite of agencies that build on a platform you can never take with you.
Our Framework build takes about 4 to 5 weeks and our Cornerstone build about 7 to 9 weeks. Custom multi-location builds run 9 weeks and up. We give you a kickoff date in your proposal and stick to it, as long as we get your content and feedback on schedule.
Honest answer: SEO is a 6 to 12 month commitment for meaningful results, not an overnight switch. The first few months are foundation and indexing work. You usually see movement on long-tail and emergency-type searches around months 4 to 6, and your main commercial keywords tend to land in months 7 to 12. Anyone promising the first page in a week is either inflating expectations or doing something you will regret later.
You get a plain-English report every month showing what matters: where you rank, your Google Business Profile activity, and the calls and form fills coming in. We track real leads - phone calls and form submissions - not vanity numbers that do not pay the bills. If something is not moving, we tell you, and we tell you what we are doing about it.
Those are our specialty, but we work with most home service and local trades, plus a handful of other local businesses. If you run an owner-operated service business and want more local calls, reach out and we will tell you straight if we are a good fit.
That is fine. We are based in East DFW, but we build websites and run SEO for trade businesses across Texas and nationwide. The work is done the same way no matter where you are.
We are local, we specialize in trades, and we do not lock you in. You can see our pricing before you ever call, you own your website, and you talk to a small Texas team that runs marketing for a working trades business - not a salesperson reading a script.
We do both. A website nobody finds will not grow your business, so we offer local SEO, Google Business Profile work, and AI search optimization alongside web design - all part of our Search-to-Service System. You can start with one and add the rest when you are ready.
No, and you should be cautious of anyone who does. Google's own guidance says no one can guarantee a number one ranking, because results shift with location, competition, and constant algorithm updates. What we guarantee is the work: real technical SEO, human-written content, hand-picked backlinks, an active Google profile, and a monthly report so you can watch the progress. Effort you can verify beats a promise nobody can keep.
You do not have to start over. Our SEO, Google Business Profile, and AI search work is open to any website, not just the ones we build. On your free consult we audit your current site, and if something on it is blocking your rankings we will show you exactly what and quote any fix separately before you commit. If the site itself is what is holding you back, we will tell you straight, with no pressure to rebuild.
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Ready To Start?
Ready for a Website That
Brings You Jobs?
Tell us about your trade and your service area. We will take a look at where you stand and show you what is possible - with no pressure and no jargon.
Request Your Free Consult
No pitch deck. No pressure. Just an honest look at your situation.
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